Stichting ANDERS
I volunteer for the Dutch foundation “ANDERS Eindhoven”. This foundation connects people with an urgent question for help with businesses in the area. These businesses then gift a piece of their product/services or skills in order to help these people with an urgent question for help. I created content for LinkedIn and Facebook.
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I chose this organization as I am impressed by the efforts of our partners, as well as the difference this organization can make for the inhabitants of my city.
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01
Partner announcements
When we get a new partner, we announce this on social media! We give the partner the recognition he/she deserves but it is also beneficial for awareness and trustworthiness. When we create these posts, the organizations themselves also often comment on and like the post, after which we gain new viewers and followers of those that are in their network.
02
Stories of those we helped
With these stories it is aimed to show how we make an impact on the lives of someone else and how they can be a part of it.
For example, a post was created with all the involved parties that clearly showed how we together bettered the life of that person.
03
One-liners
One-liners are meant to grab the attention of the viewer. In the second slide the purpose is then explained in a very short and manageable number of words.
04
Meet the team
These are introduction posts of those that are currently working for the organization. In this way people can see the faces behind the organization which can help with trusting us more.
05
Content with explanation
These are posts that explain for example, how to hand in an urgent question for help, how to execute our "pay-it-forward" principle and how to become a partner. It is meant to show how we operate and how you can benefit from our network or how you can be the one to help us.
06
Results
The most growth appeared for LinkedIn, where we gained 41 new followers in 2 months.